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Stop Chasing the Fantasy of “Balance” We’ve all seen it. The Instagram-perfect CEO-mum: journaling at 5 am, client calls at 9, Pilates by noon. Reality? You’re feeding toddlers, signing off on a project, and chasing an unpaid invoice before the school run. And if you’re a single mum like me? Balance isn’t just unrealistic, it’s […]
Stop Planning Just Vacations. Start Planning Your CEO Role You’ve mastered planning flights, hotels, and itineraries. But have you ever planned your freedom? Let’s get straight to it: school holidays are coming. My son finishes the term on 26th September—two weeks off then one more term and he is off for seven weeks over summer. […]
You’re Not a Bad Leader. You’re Just Building Without a Framework. Your business is growing, your clients are happy, and your team is technically “in place”—but why do you still feel like the human glue holding it all together? It’s not a leadership failure. It’s a structure gap. On this week’s Vision to Grow podcast, […]
You’ve Built a Team… So Why Does Everything Still Run Through You? You’ve delegated. You’ve got five team members. You’ve even got some SOPs floating around in a Google Drive somewhere. But somehow… you’re still: Sound familiar? This is what I call “founder babysitter mode.”And if you’re here, it doesn’t mean you’re failing.It means your […]
⚠️ Trigger Warning: This post discusses terminal illness and grief. No one wants to prep for the worst.It feels morbid. Like you’re inviting disaster by writing it down. But if you’ve ever heard me talk about hiring and team building, you’ll know I say it every damn time: “When you’re building a team, you’re building […]
Why I Changed My Name (And Why It Matters to You) Let’s talk about something I’ve avoided saying out loud for a while my name. Christina Saffioti.The name I took in marriage. A name that has lived on every client document, podcast interview, and email footer since I started my business. It’s still my legal […]
You Can’t Lead When You’re Stuck Answering Team WhatsApp Messages You didn’t build a six-figure service business just to become your team’s personal search engine. But if your days are a constant stream of “quick questions,” “just checking…” DMs, and tools you barely recognise anymore it’s no wonder you feel like you’re suffocating under your […]
You’re hiring.You need help.You post a job ad.…And crickets. Or worse, you get fifty applications from people who clearly didn’t read the post. Here’s the hard truth:Your job ad isn’t working because it was never designed to attract the right people. Job Description ≠ Job Ad ≠ Job Post Let’s set the record straight: Confusing […]
⚠️ Trigger Warning: This post includes references to suicidal thoughts, mental health crisis, and emotional collapse. From Rock Bottom to Rebuild: My Client Corrina’s Real Story of Mental Health, ADHD & Business This isn’t a story about burnout. This is a story about what happens when your body, your brain, and your life stop coping […]
Offshore VAs Aren’t the Problem. Your Lack of Structure Is. You’re maxed out, drowning in client work, and your backend’s a mess of Slack threads, Google Docs, and late-night SOS emails. So what do you do?You panic-hire a VA and pray they’ll fix it all. Spoiler: they won’t.Not because they’re bad, but because they’re walking […]
